Wednesday, August 4, 2010

3G can not be blown out by advertising

3G's hype can be summarized as three false: fake commercial, fake Networking, fake rate. China's 3G standard three operators have their own advantages and disadvantages, and some network building in building a network quickly and some slowly, some speed and some high speed low, and some more, some terminal end less, there is a gradually improve the process. However, some operators to put their own packaging into "High," image, at exaggeration, this approach will advance the user trust the cultivation of 3G market risks caused.

Zhang is wanted a good newspaper, it is really not easy. Do say "Hi I'm so Hello everybody," then the reader is to BS-ing in the mind of; but really want to reveal some of the issues in depth, some people immediately jump up to find you "talk." Since the "Times the truth," the purpose is to lecture the truth, would not avoid the problem, but sometimes unavoidable euphemism that this point of comment is not specific business name, and our intention has always been to promote the sound development of industry, not necessarily Which companies have to and make life difficult.

This year, if the domestic media's advertising revenue than last year, however, it was too sorry carriers. Turn on the TV, read newspapers, all three 3G operators in advertising, and non-prime-time television advertisements are not broadcast, non-front-page newspaper ads are not registered, only the CCTV operators each month, we should invest to 20 million yuan We race "is not bad money." Really need to do this? 3G is a take-off the communications industry, but the domestic 3G just getting started, some operators do not even have started market conditions, still omnipresent advertising, exaggeration of the Department abound, such overdraft user trust approach will result in the cultivation of 3G market risks.

The current 3G hype can be summarized as three false. The first is a fake commercial, the three operators have announced the launching of the 3G business, but the excitement if the user ran a business in a particular room operators to apply for 3G services, a salesperson may tell him: "This really is not. We say that the commercial is booking business, you first apply for a, few months so we opened the network to notify you again. "Since the 3G has not advertise commercial Why hurry? Because other carriers have announced that they do not follow what, makes it appear quite backward.

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